Hi, I’m Pavel.

This is not just a business.

This is the story of Lux Ticket.

My name is Pavel Saharevskiy. I’m from Riga, and I’m the founder of LuxTicket.

I come from an ordinary family. And travelling abroad at 18 — to the Champions League final — wasn’t an easy step for me. But I took it.

It was a magical night in Moscow: Manchester United lifted the trophy, I was cheering for them — and that match became truly life-changing for me. Right there, outside the stadium, I sold my first ticket. And I made a wish: one day, I would have my own agency.


I was so inspired that I promised myself — never to miss a Champions League final again. And I’ve kept that promise ever since.


It’s been a long journey. No connections, no guarantees — just a love for sports and a strong desire to move forward. I travelled, I learned, I made mistakes, I grew.

At first, we sold all kinds of tickets. But over time, after certain experiences, I made a decision: to work only with the best seats and the premium segment.

Because we value quality and are building a community of people who care about comfort, high standards, and real emotions.


From football to boxing, MMA, tennis, and Formula 1

Over time, I truly fell in love with combat sports — becoming a big fan of boxing and MMA.

Later, I dove deeper into tennis and Formula 1 — two sports where every second, every bit of atmosphere and character, matters.

And of course, all of this grew from my first love — football.

That’s why today LuxTicket is about:

Football, boxing, combat sports, Formula 1, tennis, and world-class concerts.

We don’t sell what we don’t understand. Everything we offer is what we live for — and what we’re 100% confident in.

If you’re looking for the cheapest ticket — that’s not us.

If you want to experience something unforgettable, something that stays with you for life — you’re in the right place.

I’m not just the founder. I’m a fan.

I attend every event myself, I know where the best seats are, what moments truly matter, and how to turn a match, a fight, or a concert into your personal story.

In this blog — real stories, personal experience, life hacks, and honest screw-ups. All real.

If sport, music, and emotions are part of your life — stay tuned.


Lux Ticket — we don’t sell tickets. We deliver emotions.


Follow me on social media — more stories, tips, and behind-the-scenes here: pablobefirst.com